PRIVACY POLICY
This Privacy Policy governs the manner in which TRAKREK collects, uses, maintains and discloses information collected from users (each, a “User”) of the http:// or https:// website (“Site”). This privacy policy applies to the Site and all products and services offered by TRAKREK.
TRAKREK may provide premium business information through multiple channels. The company supplies its customers with research, analysis and tactical intelligence enabling them to gain a competitive advantage in their markets.
PERSONAL IDENTIFICATION INFORMATION (PII)
We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, place an order, subscribe to the newsletter, respond to a survey, fill out a form, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address, phone number, credit card information. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.
SITES
www.trakrek.com
NON-PERSONAL IDENTIFICATION INFORMATION
We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service provider’s utilized and other similar information.
WEB BROWSER COOKIES
Our Site may use “cookies” to enhance User experience. User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies at being sent. If they do so, note that some parts of the Site may not function properly.
HOW WE USE COLLECTED INFORMATION
TRAKREK collects and uses Users personal information for the following purposes:
To personalize user experience We may use information individually or aggregated to understand how our Users use the services and resources provided on this Site, as well as our other “Sites”.
To improve our Site We continually strive to improve our website offerings based on the information and feedback we receive from you.
To improve customer service Your information helps us to more effectively respond to your customer service requests and support needs.
To process transactions We may use the information Users provide about themselves when placing an order to provide service to that order, as well as provide relevant information about our other products including products from but not limited to our “Sites”. We do not automatically share this information with outside parties except to the extent necessary to provide the service or when explicitly given permission to by the User. The User can at any time opt-out of this by contacting us via one of our “Sites”.
To administer a content, promotion, survey or other Site feature To send Users information they agreed to receive about topics we think will be of interest to them.
To send periodic emails The email address Users provide will be used to send them information and updates pertaining to their orders as well as:
Respond to their inquiries and requests or;
Provide information about other relevant products from TRAKREK or one of our other sites: If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via one of the below Sites.
*How to switch off cookies - By changing your browser settings you can choose to no longer accept cookies for individual websites. Links to the relevant pages relating to the most popular browsers are listed below:
If you wish to switch off third party cookies (usually from advertisers) visit Your online choices. Google provides detailed information about its own advertising network, and how to edit preferences here. The cookies accompanying adverts may allow advertisers to monitor the effectiveness of the ads (e.g. by using statistical analysis cookies) and make the ads more relevant to you (e.g. if you use our sites from outside of the U.S, you may get ads from your local country). More information can be found at the Network Advertising Initiative.
HOW WE PROTECT YOUR INFORMATION
We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site. Sensitive and private data exchange between the Site and its Users happens over a SSL secured communication channel and is encrypted and protected with digital signatures. Our Site is also in compliance with PCI vulnerability standards in order to create as secure of an environment as possible for Users.
SHARING YOUR PERSONAL INFORMATION
Unless we are given explicit permission to do so; we do not sell, trade, or rent Users personal identification information to others. We may without consent share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above. We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys.
THIRD PARTY WEBSITES
Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.
ADVERTISING
Ads appearing on our site may be delivered to Users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile non personal identification information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This privacy policy does not cover the use of cookies by any advertisers.
GOOGLE ADSENSE
Some of the ads on the Site may be served by Google. Google’s use of the DART cookie enables it to serve ads to Users based on their visit to our Site and other sites on the Internet. DART uses “non personally identifiable information” and does NOT track personal information about you, such as your name, email address, physical address, etc. You may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy at http://www.google.com/privacy_ads.html
CHANGES TO THIS PRIVACY POLICY
TRAKREK has the discretion to update this privacy policy at any time. When we do, we will post a notification on the main page of our Site. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.
YOUR ACCEPTANCE OF THESE TERMS
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.
CONTACTING US
If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at: support@trakrek.com